Privacy Policy

Last Updated: December 2024

1. Introduction

Myer Shop (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website trenchcoatsaleshop.com and make purchases from our premium Australian menswear collection.

2. Information We Collect

Personal Information

• Identity Data: Name, title, gender
• Contact Data: Billing and delivery addresses, email address, telephone numbers
• Financial Data: Payment card details (processed securely through our payment partners, not stored on our servers)
• Transaction Data: Details about payments and purchases
• Technical Data: IP address, browser type and version, time zone setting, browser plug-in types, operating system
• Profile Data: Username and password, purchases or orders, preferences, feedback
• Usage Data: Information about how you use our website, products, and services
• Marketing Data: Your preferences in receiving marketing from us

Automatically Collected Information

We automatically collect certain information when you visit our website, including:

• Device information
• Log information
• Usage patterns and preferences
• Location information (general geographic data)

3. How We Use Your Information

We use your personal data with the same precision and care that we apply to crafting our Australian-made garments:

• Order Processing: To process and deliver your purchases, including managing payments and collections
• Customer Service: To provide sophisticated support and respond to your inquiries
• Personalisation: To tailor our website content and product recommendations to your preferences
• Quality Assurance: To monitor and improve our website, products, and services
• Security: To protect against fraud and maintain the security of our systems
• Marketing: To send you carefully curated communications about new collections and offers (with your consent)
• Legal Compliance: To comply with our legal and regulatory obligations

4. Legal Basis for Processing

We process your personal data under the following legal frameworks:

• Performance of Contract: To fulfil our obligations under the sales contract
• Legitimate Interests: To operate our business and provide you with the best possible service
• Legal Obligation: To comply with applicable laws and regulations
• Consent: Where we have obtained your explicit consent for specific processing activities

5. Data Sharing and Disclosure

We treat your data with the same discretion we apply to our premium client relationships:

Service Providers

We may share your information with trusted third parties who assist us in operating our website and conducting our business, including:

• Payment processors (Visa, MasterCard, JCB, PayPal)
• Shipping and delivery partners
• IT service providers
• Marketing platforms (with your consent)

Legal Requirements

We may disclose your information when required by law or to protect our rights, property, or safety, or that of others.

Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

6. International Data Transfers

As we serve discerning gentlemen worldwide (excluding certain Asian and remote regions), your personal data may be transferred to and processed in countries outside of Australia. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

7. Data Security

We implement robust security measures that reflect our commitment to excellence:

• Encryption of sensitive data during transmission
• Secure storage systems with limited access
• Regular security assessments and updates
• Payment details are never stored on our servers
• Industry-standard fraud prevention measures

While we strive to protect your personal data, no method of transmission over the Internet or electronic storage is 100% secure.

8. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our retention practices include:

• Transaction data: 7 years for tax and legal purposes
• Customer service records: 3 years after last contact
• Marketing data: Until consent is withdrawn

9. Your Rights

As a valued Myer Shop customer, you have the following rights regarding your personal data:

• Access: Request copies of your personal data
• Rectification: Request correction of inaccurate or incomplete data
• Erasure: Request deletion of your personal data
• Restriction: Request limitation of processing of your data
• Portability: Request transfer of your data to another organization
• Objection: Object to processing of your personal data
• Withdraw Consent: Withdraw consent at any time where we rely on consent to process your data

To exercise any of these rights, please contact us using the details provided below.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your shopping experience:

Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly
• Performance Cookies: Help us understand how visitors interact with our website
• Functionality Cookies: Enable enhanced functionality and personalisation
• Targeting Cookies: Used to deliver relevant advertisements

Managing Cookies

You can control cookie preferences through your browser settings. However, disabling certain cookies may affect the functionality of our website.

11. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we encourage you to review their privacy policies before providing any personal information.

12. Children’s Privacy

Myer Shop does not knowingly collect personal information from individuals under the age of 18. Our products and services are directed to discerning gentlemen who appreciate quality craftsmanship.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new effective date.

14. Contact Us

Thank you for trusting Myer Shop with your personal information. We are committed to protecting your privacy with the same excellence that defines our Australian-made menswear collections.